Rimmel Long Lasting Provo in shade 740 Caught Red delivers an irresistible burst of bold, long-lasting color with its striking red hue. This high-performance lip product is crafted with a formula designed to provide intense pigmentation and enduring wear, ensuring that your lips remain vibrant and freshly painted throughout the day. Its creamy texture glides on effortlessly, offering a smooth, even application without drying out or feathering. Enriched with moisturizing ingredients, it maintains a comfortable, hydrating feel, while the precise applicator allows for accurate, mess-free application. Perfect for making a dramatic statement or adding a splash of classic red to any look, this lip color combines longevity and luxurious comfort for a flawlessly striking pout.